The Met Gala is all about frocks on the red carpet. Very last season by the way, red carpet. Trend setters of today shine on the green carpet challenge. Either in a dress – altered or not – for the second or third time or they stride with pride in a dress made of recycled material.
Who doesn’t love to watch who’s wearing what going up the steps of the Metropolitan Museum of Art’s Costume Institute in New York? I do. This major fundraising gala serves as a start and celebration of the annual fashion exhibition.
Theme of this year’s exhibition is Manus x Machine, handmade versus machine-made. As in hand embroidered versus 3-D printing.
Green Carpet Challenge by Eco-age’s Livia Firth
Livia Firth, founder of Eco-Age, is succesfully pairing glamour and ethics to raise the profile of sustainability, ethics and social welfare in the fashion industry. I think that’s the only way to go, we háve to make a change and stop closing our eyes for cheap clothes. It is not a victory to score a jeans for 9,99 €. Since I’ve seen The True Cost and started my #onepieceamonthchallenge, I experience it’s not a challenge at all. It’s easy.
Back to Livia. She’s turning red carpets into green and initiates events for brands to catapult sustainable style into the spotlight at the world’s most high profile events. Such as the Green Carpet Challenge at the Met Gala.
We all get dressed every single day. Fashion is the most talked about red carpet subject, or in fact whenever a celebrity steps outside. It touches every one of us, and yet we never think about the environmental impact or the people who make our clothes, often in the worst conditions possible. __ Olivia Firth
The Green Carpet Challenge is Eco-Age’s powerful platform with a global profile. This year Calvin Klein embraced the GCC Principles for Sustainable Excellence and created 3 stunning looks. Emma Watson, Lupita Nyong’o and Margot Robbie wore Calvin Klein Collection. Livia kept her pledge to re-wear all her past gowns, in virgin white this year. Let’s take a look:
Livia – with Tom Ford armcandy – in a white dip hemmed gown by Scottish designer Henrietta Ludgate. Created out of end-of-the-line, up-cycled duchess silk. She wore this dress (with different styling) previously in 2013 at the Winter Whites Gala.
Calvin Klein x 3.
Emma’s look is made from Newlife fabric, a unique yarn engineered from used plastic bottles, Margot’s white strapless dress with cutouts is made from a silk fabric woven in Italy, lined in organic silk and has zippers made from recycled materials and Lupita’s stunning jade sequin number was made entirely in CK’s atelier in New York. This dress is a celebration of craftmanship and truly reflects the 2016 theme ManusxMachina. Wíth organic silk, cotton and recycled plastic zippers.
MET exhibition ManusxMachina
The ManusxMachina exhibition itself explores how fashion designers are reconciling the handmade and the machine-made in creation of haute couture and avant-garde ready-to-wear.
With more than 170 ensembles dating from the early 20th century to the present, the exhibition will address the founding of the haute couture in the 19th century, when the sewing machine was invented, and the emergence of a distinction between the hand (manus) and the machine (machina) at the onset of mass production. Where a handmade Dior 1952 couture dress (left) meets a 3-D printed 2010 Iris van Herpen (Dutch Pride!) ensemble (right). Chanel’s FW 14 wedding ensemble in the middle.
The excuse of not knowing what to wear at a party is definitely worn out. The time is here to check the back of your closet – or stack of empty pet bottles – and unleash your inner creativity. The excuse to visit New York for the ManusxMachine Met exhibition on the other hand, is a very valid one.
eco-age.com #manusxmachina Until August, 14 MET New York